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AutomationsPossibilities with Hotmart
Check out the use cases to automate and make the most of integrations with Hotmart
Approved purchase
For each approved sale on HotmartHow it works:
Whenever something happens on the source app
All happening in a single automation! ✨
Approved purchase
For each approved sale on HotmartTrigger
Product: Code
Product: Name
Offer: Code
Offer: Price
Affiliate: Code
Affiliate: Name
Buyer: Email
Buyer: Full name
Buyer: First name
Buyer: Last name
Buyer: Document (number)
Buyer: Document type
Buyer: telephone area code (registration)
Buyer: Phone number (registration)
Buyer: Phone area code (checkout)
Buyer: Phone number (checkout)
Buyer: Address
Comprador: Endereço (checkout)
Buyer: Address number
Comprador: Número do endereço (checkout)
Buyer: Country
Comprador: País (checkout)
Buyer: Neighborhood
Comprador: Bairro (checkout)
Buyer: Add address
Comprador: Complemento do endereço do checkout
Comprador: Complemento do endereço (checkout)
Buyer: City
Comprador: Cidade (checkout)
Buyer: State
Comprador: Estado (checkout)
Buyer: Zip Code
Comprador: CEP (checkout)
Transaction code
Payment method
Payment method (bank slip, credit card, etc.)
Hotkey
Subscription plan name
Subscriber code
Recurrence period
Payment period in which the subscriber is
Intermediation and payment processing fees
Producer's commission
Affiliate commission
Co-producer's commission
Discount coupon
Subscription status
Transaction code generated by the external payment method
Order date (in YYYY-MM-DD T HH:MM:SS Z)
Purchase release date (in YYYY-MM-DD T HH:MM:SS Z)
Data do pedido (em DD/MM/AAAA)
Data da liberação da compra (em DD/MM/AAAA)
Bank slip: Link to file
Bank slip: Barcode
Coin
Original value
Currency description (R$, €, US$)
Producer: Name
Producer: Document
Producer: Legal Nature
Origin of the currency used to pay for the sale
Total sale amount
Warranty expiration date (in YYYY-MM-DD T HH:MM:SS Z)
Product support email
Type of recipient
Number of e-tickets
Number of plots
Type of payment for the offer (e.g. cash payment, multiple payments, etc.)
Amount at which the commission will be paid.
Product: SCK
Order Bump
Status da venda
Taxa utilizada no momento da conversão
Expired purchase
For each expired sale on HotmartHow it works:
Whenever something happens on the source app
All happening in a single automation! ✨
Expired purchase
For each expired sale on HotmartTrigger
Product: Code
Product: Name
Offer: Code
Offer: Price
Affiliate: Code
Affiliate: Name
Buyer: Email
Buyer: Full name
Buyer: First name
Buyer: Last name
Buyer: Document (number)
Buyer: Type of Document (CPF, CNPJ, etc.)
Buyer: telephone area code (registration)
Buyer: Phone number (registration)
Buyer: Phone area code (checkout)
Buyer: Phone number (checkout)
Buyer: Address
Comprador: Endereço (checkout)
Buyer: Address number
Comprador: Número do endereço (checkout)
Buyer: Country
Comprador: País (checkout)
Buyer: Neighborhood
Comprador: Bairro (checkout)
Buyer: Add address
Comprador: Complemento do endereço do checkout
Comprador: Complemento do endereço (checkout)
Buyer: City
Comprador: Cidade (checkout)
Buyer: State
Comprador: Estado (checkout)
Buyer: Zip Code
Comprador: CEP (checkout)
Transaction code
Payment method
Payment method (bank slip, credit card, etc.)
Hotkey
Subscription plan name
Subscriber code
Recurrence period
Payment period in which the subscriber is
Intermediation and payment processing fee
Producer's commission
Affiliate commission
Co-producer's commission
Discount coupon
Subscription status
Transaction code generated by the external payment method
Order date (in YYYY-MM-DD T HH:MM:SS Z)
Purchase release date (in YYYY-MM-DD T HH:MM:SS Z)
Data do pedido (em DD/MM/AAAA)
Data da liberação da compra (em DD/MM/AAAA)
Bank slip: Link to file
Bank slip: Barcode
Coin
Original value
Currency description (R$, €, US$)
Producer: Name
Producer: Document
Producer: Legal Nature
Origin of the currency used to pay for the purchase
Total purchase amount
Warranty expiration date (in YYYY-MM-DD T HH:MM:SS Z)
Product support email
Type of recipient
Number of e-tickets
Number of plots
Type of payment for the offer (e.g. cash payment, multiple payments, etc.)
Valor em que a comissão será paga.
Product: SCK
Order Bump
Status da venda
Taxa utilizada no momento da conversão
Delayed purchase
When a sale is late on HotmartHow it works:
Whenever something happens on the source app
All happening in a single automation! ✨
Delayed purchase
When a sale is late on HotmartTrigger
Product: Code
Product: Name
Offer: Code
Offer: Price
Affiliate: Code
Affiliate: Name
Buyer: Email
Buyer: Full name
Buyer: First name
Buyer: Last name
Buyer: Document (number)
Buyer: Type of Document (CPF, CNPJ, etc.)
Buyer: telephone area code (registration)
Buyer: Phone number (registration)
Buyer: Phone area code (checkout)
Buyer: Phone number (checkout)
Buyer: Address
Comprador: Endereço (checkout)
Buyer: Address number
Comprador: Número do endereço (checkout)
Buyer: Country
Comprador: País (checkout)
Buyer: Neighborhood
Comprador: Bairro (checkout)
Buyer: Add address
Comprador: Complemento do endereço do checkout
Comprador: Complemento do endereço (checkout)
Buyer: City
Comprador: Cidade (checkout)
Buyer: State
Comprador: Estado (checkout)
Buyer: Zip Code
Comprador: CEP (checkout)
Transaction code
Payment method
Payment method (bank slip, credit card, etc.)
Hotkey
Subscription plan name
Subscriber code
Recurrence period
Payment period in which the subscriber is
Intermediation and payment processing fees
Producer's commission
Affiliate commission
Co-producer's commission
Discount coupon
Subscription status
Transaction code generated by the external payment method
Order date (in YYYY-MM-DD T HH:MM:SS Z)
Purchase release date (in YYYY-MM-DD T HH:MM:SS Z)
Data do pedido (em DD/MM/AAAA)
Data da liberação da compra (em DD/MM/AAAA)
Bank slip: Link to file
Bank slip: Barcode
Coin
Original value
Currency description (R$, €, US$)
Producer: Name
Producer: Document
Producer: Legal Nature
Origin of the currency used to pay for the purchase
Total purchase amount
Warranty expiration date (in YYYY-MM-DD T HH:MM:SS Z)
Product support email
Type of recipient
Number of e-tickets
Number of plots
Type of payment for the offer (e.g. cash payment, multiple payments, etc.)
Valor em que a comissão será paga.
Product: SCK
Order Bump
Status da venda
Taxa utilizada no momento da conversão
Created subscription
When a subscription is created on HotmartHow it works:
Whenever something happens on the source app
All happening in a single automation! ✨
Created subscription
When a subscription is created on HotmartTrigger
Product: Code
Product: Name
Subscriber: Email
Subscriber: Full name
Subscriber: telephone area code
Subscriber: Phone number (registration)
Subscriber: cell phone area code
Subscriber: Mobile number
Subscriber: Address
Subscriber: Address number
Subscriber: Country
Subscriber: Neighborhood
Subscriber: Address complement
Subscriber: City
Subscriber: State
Subscriber: Zip Code
Transaction code
Payment method
Payment method (bank slip, credit card, etc.)
Subscription plan name
Subscriber code
Recurrence period
Order date (in YYYY-MM-DD T HH:MM:SS Z)
Purchase release date (in YYYY-MM-DD T HH:MM:SS Z)
Coin
Origin of the currency used to pay for the purchase
Subscription amount
Number of plots
Cancelled sale
For each cancelled sale on HotmartHow it works:
Whenever something happens on the source app
All happening in a single automation! ✨
Cancelled sale
For each cancelled sale on HotmartTrigger
Product: Code
Product: Name
Offer: Code
Offer: Price
Affiliate: Code
Affiliate: Name
Buyer: Email
Buyer: Full name
Buyer: First name
Buyer: Last name
Buyer: Document (number)
Buyer: Type of Document (CPF, CNPJ, etc.)
Buyer: telephone area code (registration)
Buyer: Phone number (registration)
Buyer: Phone area code (checkout)
Buyer: Phone number (checkout)
Buyer: Address
Comprador: Endereço (checkout)
Buyer: Address number
Comprador: Número do endereço (checkout)
Buyer: Country
Comprador: País (checkout)
Buyer: Neighborhood
Comprador: Bairro (checkout)
Buyer: Add address
Comprador: Complemento do endereço do checkout
Comprador: Complemento do endereço (checkout)
Buyer: City
Comprador: Cidade (checkout)
Buyer: State
Comprador: Estado (checkout)
Buyer: Zip Code
Comprador: CEP (checkout)
Transaction code
Payment method
Payment method (bank slip, credit card, etc.)
Hotkey
Subscription plan name
Subscriber code
Recurrence period
Payment period in which the subscriber is
Intermediation and payment processing fees
Producer's commission
Affiliate commission
Co-producer's commission
Discount coupon
Subscription status
Transaction code generated by the external payment method
Order date (in YYYY-MM-DD T HH:MM:SS Z)
Purchase release date (in YYYY-MM-DD T HH:MM:SS Z)
Data do pedido (em DD/MM/AAAA)
Data da liberação da compra (em DD/MM/AAAA)
Bank slip: Link to file
Bank slip: Barcode
Coin
Original value
Currency description (R$, €, US$)
Producer: Name
Producer: Document
Producer: Legal Nature
Origin of the currency used to pay for the purchase
Total purchase amount
Warranty expiration date (in YYYY-MM-DD T HH:MM:SS Z)
Product support email
Type of recipient
Number of e-tickets
Number of plots
Type of payment for the offer (e.g. cash payment, multiple payments, etc.)
Valor em que a comissão será paga.
Product: SCK
Order Bump
Status da venda
Taxa utilizada no momento da conversão
Refunded purchase
For each refunded sale on HotmartHow it works:
Whenever something happens on the source app
All happening in a single automation! ✨
Refunded purchase
For each refunded sale on HotmartTrigger
Product: Code
Product: Name
Offer: Code
Offer: Price
Affiliate: Code
Affiliate: Name
Buyer: Email
Buyer: Full name
Buyer: First name
Buyer: Last name
Buyer: Document (number)
Buyer: Type of Document (CPF, CNPJ, etc.)
Buyer: telephone area code (registration)
Buyer: Phone number (registration)
Buyer: Phone area code (checkout)
Buyer: Phone number (checkout)
Buyer: Address
Comprador: Endereço (checkout)
Buyer: Address number
Comprador: Número do endereço (checkout)
Buyer: Country
Comprador: País (checkout)
Buyer: Neighborhood
Comprador: Bairro (checkout)
Buyer: Add address
Comprador: Complemento do endereço do checkout
Comprador: Complemento do endereço (checkout)
Buyer: City
Comprador: Cidade (checkout)
Buyer: State
Comprador: Estado (checkout)
Buyer: Zip Code
Comprador: CEP (checkout)
Transaction code
Payment method
Payment method (bank slip, credit card, etc.)
Hotkey
Subscription plan name
Subscriber code
Recurrence period
Payment period in which the subscriber is
Intermediation and payment processing fee
Producer's commission
Affiliate commission
Co-producer's commission
Discount coupon
Subscription status
Transaction code generated by the external payment method
Order date (in YYYY-MM-DD T HH:MM:SS Z)
Purchase release date (in YYYY-MM-DD T HH:MM:SS Z)
Data do pedido (em DD/MM/AAAA)
Data da liberação da compra (em DD/MM/AAAA)
Bank slip: Link to file
Bank slip: Barcode
Coin
Original value
Currency description (R$, €, US$)
Producer: Name
Producer: Document
Producer: Legal Nature
Origin of the currency used to pay for the purchase
Total purchase amount
Warranty expiration date (in YYYY-MM-DD T HH:MM:SS Z)
Product support email
Type of recipient
Number of e-tickets
Number of plots
Type of payment for the offer (e.g. cash payment, multiple payments, etc.)
Valor em que a comissão será paga.
Product: SCK
Order Bump
Status da venda
Taxa utilizada no momento da conversão
Refunding request
When a refund request is made on HotmartHow it works:
Whenever something happens on the source app
All happening in a single automation! ✨
Refunding request
When a refund request is made on HotmartTrigger
Product: Code
Product: Name
Offer: Code
Offer: Price
Affiliate: Code
Affiliate: Name
Buyer: Email
Buyer: Full name
Buyer: First name
Buyer: Last name
Buyer: Document (number)
Buyer: Type of Document (CPF, CNPJ, etc.)
Buyer: telephone area code (registration)
Buyer: Phone number (registration)
Buyer: Phone area code (checkout)
Buyer: Phone number (checkout)
Buyer: Address
Comprador: Endereço (checkout)
Buyer: Address number
Comprador: Número do endereço (checkout)
Buyer: Country
Comprador: País (checkout)
Buyer: Neighborhood
Comprador: Bairro (checkout)
Buyer: Add address
Comprador: Complemento do endereço (checkout)
Comprador: Complemento do endereço (checkout)
Buyer: City
Comprador: Cidade (checkout)
Buyer: State
Comprador: Estado (checkout)
Buyer: Zip Code
Comprador: CEP (checkout)
Transaction code
Payment method
Payment method (bank slip, credit card, etc.)
Hotkey
Subscription plan name
Subscriber code
Recurrence period
Payment period in which the subscriber is
Intermediation and payment processing fees
Producer's commission
Affiliate commission
Co-producer's commission
Discount coupon
Subscription status
Transaction code generated by the external payment method
Order date (in YYYY-MM-DD T HH:MM:SS Z)
Purchase release date (in YYYY-MM-DD T HH:MM:SS Z)
Data do pedido (em DD/MM/AAAA)
Data da liberação da compra (em DD/MM/AAAA)
Bank slip: Link to file
Bank slip: Barcode
Coin
Original value
Currency description (R$, €, US$)
Producer: Name
Producer: Document
Producer: Legal Nature
Origin of the currency used to pay for the purchase
Total purchase amount
Warranty expiration date (in YYYY-MM-DD T HH:MM:SS Z)
Product support email
Type of recipient
Number of e-tickets
Number of plots
Type of payment for the offer (e.g. cash payment, multiple payments, etc.)
Valor em que a comissão será paga.
Product: SCK
Order Bump
Status da venda
Taxa utilizada no momento da conversão
Abandoned Cart
For each abandoned cart on HotmartHow it works:
Whenever something happens on the source app
All happening in a single automation! ✨
Abandoned Cart
For each abandoned cart on HotmartTrigger
Product's name
Buyer: Full name
Buyer: Email
Buyer: Telephone
Completed purchase
For each completed sale on HotmartHow it works:
Whenever something happens on the source app
All happening in a single automation! ✨
Completed purchase
For each completed sale on HotmartTrigger
Product: Code
Product: Name
Offer: Code
Offer: Price
Affiliate: Code
Affiliate: Name
Buyer: Email
Buyer: Full name
Buyer: First name
Buyer: Last name
Buyer: Document (number)
Buyer: Document type
Buyer: telephone area code (registration)
Buyer: Phone number (registration)
Buyer: Phone area code (checkout)
Buyer: Phone number (checkout)
Buyer: Address
Comprador: Endereço (checkout)
Buyer: Address number
Comprador: Número do endereço (checkout)
Buyer: Country
Comprador: País (checkout)
Buyer: Neighborhood
Comprador: Bairro (checkout)
Buyer: Add address
Comprador: Complemento do endereço do checkout
Comprador: Complemento do endereço (checkout)
Buyer: City
Comprador: Cidade (checkout)
Buyer: State
Comprador: Estado (checkout)
Buyer: Zip Code
Comprador: CEP (checkout)
Transaction code
Payment method
Payment method (bank slip, credit card, etc.)
Hotkey
Subscription plan name
Subscriber code
Recurrence period
Payment period in which the subscriber is
Intermediation and payment processing fees
Producer's commission
Affiliate commission
Co-producer's commission
Discount coupon
Subscription status
Transaction code generated by the external payment method
Order date (in YYYY-MM-DD T HH:MM:SS Z)
Purchase release date (in YYYY-MM-DD T HH:MM:SS Z)
Data do pedido (em DD/MM/AAAA)
Data da liberação da compra (em DD/MM/AAAA)
Bank slip: Link to file
Bank slip: Barcode
Coin
Original value
Currency description (R$, €, US$)
Producer: Name
Producer: Document
Producer: Legal Nature
Origin of the currency used to pay for the purchase
Total purchase amount
Warranty expiration date (in YYYY-MM-DD T HH:MM:SS Z)
Product support email
Type of recipient
Number of e-tickets
Number of plots
Type of payment for the offer (e.g. cash payment, multiple payments, etc.)
Amount at which the commission will be paid.
Product: SCK
Order Bump
Status da venda
Taxa utilizada no momento da conversão
Created sale
For each created sale on HotmartHow it works:
Whenever something happens on the source app
All happening in a single automation! ✨
Created sale
For each created sale on HotmartTrigger
Product: Code
Product: Name
Offer: Code
Offer: Type of payment (e.g. PAYMENT_UNIQUE)
Purchase price
Affiliate: Code
Affiliate: Name
Buyer: Code
Buyer: Email
Buyer: Full name
Buyer: Document (number)
Buyer: Type of Document (CPF, CNPJ, etc.)
Buyer: phone area code
Buyer: Phone number
Buyer: Address
Buyer: Address number
Buyer: Country
Buyer: Neighborhood
Buyer: Add address
Buyer: City
Buyer: State
Buyer: Zip Code
Transaction code
Payment method
Payment method (bank slip, credit card, etc.)
Recurrence period
Nature of Sale
Sales commission amount
Order date (in YYYY-MM-DD T HH:MM:SS Z)
Purchase release date (in YYYY-MM-DD T HH:MM:SS Z)
Currency used for purchase
Total purchase amount
Number of plots
Cancelled subscription
When a subscription is cancelled on HotmartHow it works:
Whenever something happens on the source app
All happening in a single automation! ✨
Cancelled subscription
When a subscription is cancelled on HotmartTrigger
Subscription code
Subscriber: Code
Cancellation date
Subscriber: Name
Subscriber: Email
Current amount of the charged recurrence
Product: Name
Plan: Subscription plan name
Didn't find your use case? Send suggestion.
Trusted by over 10.000 amazing companies
Create automations with Hotmart
and say goodbye to manual (and tedious) tasks!
By connecting Hotmart to the apps you use through Pluga, you can automate various processes in your routine and have time for tasks that really matter. 
How to automate Hotmart with Pluga?
Pluga allows you to create automations between Hotmart and various other apps in a simple, practical way without needing to write a single line of code. See the steps to automate your tasks and start focusing on what really matters.
-
What is the automation trigger?
The trigger is the step that initiates automation. In the integration process, it is selected after choosing the source app. Based on this choice, you can define what will happen in the destination app of your automation.
-
What is an action within an automation with Hotmart?
An action works as a response to the selected trigger. In other words, it occurs from the moment the trigger is activated: when something happens in the app selected as the source, the action will be performed in the destination app.
-
How does information mapping work?
Mapping is where you configure which information captured from the source app will be sent to each of the fields in the destination app(s). In this step, you define which information from one app should fill the fields of the other software.
-
Is it possible to have more than one action?
Through Pluga, you can create automations integrating multiple apps at once. For example, you can integrate an ad app + online spreadsheet + internal communication software, so when the trigger is activated, the first action is executed, and a notification is sent to your team.
Hotmart
Product InfoHotmart is one of the most well-known platforms for selling digital products, or infoproducts, in Latin America. With various features, the platform supports the entire process of managing and selling digital products.
Visit Hotmart