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Ready-made templates with Hotmart

Pre-configured flows with Hotmart, ready to activate in a few clicks.

Pipefy
Hotmart

When a subscription is created on Hotmart, create a record on a table on Pipefy

Automate
RD Station CRM
Hotmart

For each refunded sale on Hotmart, create or update a contact on RD Station CRM

Automate
Omie ERP
Hotmart

For each approved sale on Hotmart, create a service order on Omie ERP

Automate
Gmail
Hotmart

For each created sale on Hotmart, create a draft in Gmail

Automate
Slack
Hotmart

For each refunded sale on Hotmart, notify on a Slack channel

Automate
See all templates with Hotmart

All automations with Hotmart

Trusted by over 10.000 amazing companies

🏆 Top 3 use cases

How do companies use Hotmart?

Popular, smart ways to use Hotmart every day

  • When a sale is completed, the buyer is added to your marketing, sales or spreadsheet database with their purchase history. The relationship with the student continues after the purchase, ready for new offers.

  • When a purchase is declined or a bank slip goes unpaid, a recovery flow fires at the right time. The almost lost sale gets a second chance, with no manual tracking of who dropped off.

  • When a purchase is approved, access to the content is released automatically to the student. An instant experience, with no headaches.

Possibilities with Hotmart on Pluga

Available triggers with Hotmart

The trigger is the event on Hotmart that automatically starts the flow on Pluga, firing one or more actions.

Trigger
Hotmart

Approved purchase

For each approved sale on Hotmart

Product: Code

Product: Name

Offer: Code

Offer: Price

Affiliate: Code

Affiliate: Name

Buyer: Email

Buyer: Full name

Buyer: First name

Buyer: Last name

Buyer: Document (number)

Buyer: Document type

Buyer: telephone area code (registration)

Buyer: Phone number (registration)

Buyer: Phone area code (checkout)

Buyer: Phone number (checkout)

Buyer: Address

Comprador: Endereço (checkout)

Buyer: Address number

Comprador: Número do endereço (checkout)

Buyer: Country

Comprador: País (checkout)

Buyer: Neighborhood

Comprador: Bairro (checkout)

Buyer: Add address

Comprador: Complemento do endereço do checkout

Comprador: Complemento do endereço (checkout)

Buyer: City

Comprador: Cidade (checkout)

Buyer: State

Comprador: Estado (checkout)

Buyer: Zip Code

Comprador: CEP (checkout)

Transaction code

Payment method

Payment method (bank slip, credit card, etc.)

Hotkey

Subscription plan name

Subscriber code

Recurrence period

Payment period in which the subscriber is

Intermediation and payment processing fees

Producer's commission

Affiliate commission

Co-producer's commission

Discount coupon

Subscription status

Transaction code generated by the external payment method

Order date (in YYYY-MM-DD T HH:MM:SS Z)

Purchase release date (in YYYY-MM-DD T HH:MM:SS Z)

Data do pedido (em DD/MM/AAAA)

Data da liberação da compra (em DD/MM/AAAA)

Bank slip: Link to file

Bank slip: Barcode

Coin

Original value

Currency description (R$, €, US$)

Producer: Name

Producer: Document

Producer: Legal Nature

Origin of the currency used to pay for the sale

Total sale amount

Warranty expiration date (in YYYY-MM-DD T HH:MM:SS Z)

Product support email

Type of recipient

Number of e-tickets

Number of plots

Type of payment for the offer (e.g. cash payment, multiple payments, etc.)

Amount at which the commission will be paid.

Product: SCK

Order Bump

Status da venda

Taxa utilizada no momento da conversão

Trigger
Hotmart

Expired purchase

For each expired sale on Hotmart

Product: Code

Product: Name

Offer: Code

Offer: Price

Affiliate: Code

Affiliate: Name

Buyer: Email

Buyer: Full name

Buyer: First name

Buyer: Last name

Buyer: Document (number)

Buyer: Type of Document (CPF, CNPJ, etc.)

Buyer: telephone area code (registration)

Buyer: Phone number (registration)

Buyer: Phone area code (checkout)

Buyer: Phone number (checkout)

Buyer: Address

Comprador: Endereço (checkout)

Buyer: Address number

Comprador: Número do endereço (checkout)

Buyer: Country

Comprador: País (checkout)

Buyer: Neighborhood

Comprador: Bairro (checkout)

Buyer: Add address

Comprador: Complemento do endereço do checkout

Comprador: Complemento do endereço (checkout)

Buyer: City

Comprador: Cidade (checkout)

Buyer: State

Comprador: Estado (checkout)

Buyer: Zip Code

Comprador: CEP (checkout)

Transaction code

Payment method

Payment method (bank slip, credit card, etc.)

Hotkey

Subscription plan name

Subscriber code

Recurrence period

Payment period in which the subscriber is

Intermediation and payment processing fee

Producer's commission

Affiliate commission

Co-producer's commission

Discount coupon

Subscription status

Transaction code generated by the external payment method

Order date (in YYYY-MM-DD T HH:MM:SS Z)

Purchase release date (in YYYY-MM-DD T HH:MM:SS Z)

Data do pedido (em DD/MM/AAAA)

Data da liberação da compra (em DD/MM/AAAA)

Bank slip: Link to file

Bank slip: Barcode

Coin

Original value

Currency description (R$, €, US$)

Producer: Name

Producer: Document

Producer: Legal Nature

Origin of the currency used to pay for the purchase

Total purchase amount

Warranty expiration date (in YYYY-MM-DD T HH:MM:SS Z)

Product support email

Type of recipient

Number of e-tickets

Number of plots

Type of payment for the offer (e.g. cash payment, multiple payments, etc.)

Valor em que a comissão será paga.

Product: SCK

Order Bump

Status da venda

Taxa utilizada no momento da conversão

Trigger
Hotmart

Delayed purchase

When a sale is late on Hotmart

Product: Code

Product: Name

Offer: Code

Offer: Price

Affiliate: Code

Affiliate: Name

Buyer: Email

Buyer: Full name

Buyer: First name

Buyer: Last name

Buyer: Document (number)

Buyer: Type of Document (CPF, CNPJ, etc.)

Buyer: telephone area code (registration)

Buyer: Phone number (registration)

Buyer: Phone area code (checkout)

Buyer: Phone number (checkout)

Buyer: Address

Comprador: Endereço (checkout)

Buyer: Address number

Comprador: Número do endereço (checkout)

Buyer: Country

Comprador: País (checkout)

Buyer: Neighborhood

Comprador: Bairro (checkout)

Buyer: Add address

Comprador: Complemento do endereço do checkout

Comprador: Complemento do endereço (checkout)

Buyer: City

Comprador: Cidade (checkout)

Buyer: State

Comprador: Estado (checkout)

Buyer: Zip Code

Comprador: CEP (checkout)

Transaction code

Payment method

Payment method (bank slip, credit card, etc.)

Hotkey

Subscription plan name

Subscriber code

Recurrence period

Payment period in which the subscriber is

Intermediation and payment processing fees

Producer's commission

Affiliate commission

Co-producer's commission

Discount coupon

Subscription status

Transaction code generated by the external payment method

Order date (in YYYY-MM-DD T HH:MM:SS Z)

Purchase release date (in YYYY-MM-DD T HH:MM:SS Z)

Data do pedido (em DD/MM/AAAA)

Data da liberação da compra (em DD/MM/AAAA)

Bank slip: Link to file

Bank slip: Barcode

Coin

Original value

Currency description (R$, €, US$)

Producer: Name

Producer: Document

Producer: Legal Nature

Origin of the currency used to pay for the purchase

Total purchase amount

Warranty expiration date (in YYYY-MM-DD T HH:MM:SS Z)

Product support email

Type of recipient

Number of e-tickets

Number of plots

Type of payment for the offer (e.g. cash payment, multiple payments, etc.)

Valor em que a comissão será paga.

Product: SCK

Order Bump

Status da venda

Taxa utilizada no momento da conversão

Trigger
Hotmart

Created subscription

When a subscription is created on Hotmart

Subscriber code

Product: Code

Product: Name

Subscriber: Email

Subscriber: Full name

Subscriber: telephone area code

Subscriber: cell phone area code

Subscriber: Mobile number

Subscriber: Address

Subscriber: Address number

Subscriber: Country

Subscriber: Neighborhood

Subscriber: Address complement

Subscriber: City

Subscriber: State

Subscriber: Zip Code

Transaction code

Payment method

Payment method (bank slip, credit card, etc.)

Subscription plan name

Recurrence period

Purchase release date (in YYYY-MM-DD T HH:MM:SS Z)

Coin

Origin of the currency used to pay for the purchase

Subscription amount

Number of plots

Trigger
Hotmart

Cancelled sale

For each cancelled sale on Hotmart

Product: Code

Product: Name

Offer: Code

Offer: Price

Affiliate: Code

Affiliate: Name

Buyer: Email

Buyer: Full name

Buyer: First name

Buyer: Last name

Buyer: Document (number)

Buyer: Type of Document (CPF, CNPJ, etc.)

Buyer: telephone area code (registration)

Buyer: Phone number (registration)

Buyer: Phone area code (checkout)

Buyer: Phone number (checkout)

Buyer: Address

Comprador: Endereço (checkout)

Buyer: Address number

Comprador: Número do endereço (checkout)

Buyer: Country

Comprador: País (checkout)

Buyer: Neighborhood

Comprador: Bairro (checkout)

Buyer: Add address

Comprador: Complemento do endereço do checkout

Comprador: Complemento do endereço (checkout)

Buyer: City

Comprador: Cidade (checkout)

Buyer: State

Comprador: Estado (checkout)

Buyer: Zip Code

Comprador: CEP (checkout)

Transaction code

Payment method

Payment method (bank slip, credit card, etc.)

Hotkey

Subscription plan name

Subscriber code

Recurrence period

Payment period in which the subscriber is

Intermediation and payment processing fees

Producer's commission

Affiliate commission

Co-producer's commission

Discount coupon

Subscription status

Transaction code generated by the external payment method

Order date (in YYYY-MM-DD T HH:MM:SS Z)

Purchase release date (in YYYY-MM-DD T HH:MM:SS Z)

Data do pedido (em DD/MM/AAAA)

Data da liberação da compra (em DD/MM/AAAA)

Bank slip: Link to file

Bank slip: Barcode

Coin

Original value

Currency description (R$, €, US$)

Producer: Name

Producer: Document

Producer: Legal Nature

Origin of the currency used to pay for the purchase

Total purchase amount

Warranty expiration date (in YYYY-MM-DD T HH:MM:SS Z)

Product support email

Type of recipient

Number of e-tickets

Number of plots

Type of payment for the offer (e.g. cash payment, multiple payments, etc.)

Valor em que a comissão será paga.

Product: SCK

Order Bump

Status da venda

Taxa utilizada no momento da conversão

Trigger
Hotmart

Refunded purchase

For each refunded sale on Hotmart

Product: Code

Product: Name

Offer: Code

Offer: Price

Affiliate: Code

Affiliate: Name

Buyer: Email

Buyer: Full name

Buyer: First name

Buyer: Last name

Buyer: Document (number)

Buyer: Type of Document (CPF, CNPJ, etc.)

Buyer: telephone area code (registration)

Buyer: Phone number (registration)

Buyer: Phone area code (checkout)

Buyer: Phone number (checkout)

Buyer: Address

Comprador: Endereço (checkout)

Buyer: Address number

Comprador: Número do endereço (checkout)

Buyer: Country

Comprador: País (checkout)

Buyer: Neighborhood

Comprador: Bairro (checkout)

Buyer: Add address

Comprador: Complemento do endereço do checkout

Comprador: Complemento do endereço (checkout)

Buyer: City

Comprador: Cidade (checkout)

Buyer: State

Comprador: Estado (checkout)

Buyer: Zip Code

Comprador: CEP (checkout)

Transaction code

Payment method

Payment method (bank slip, credit card, etc.)

Hotkey

Subscription plan name

Subscriber code

Recurrence period

Payment period in which the subscriber is

Intermediation and payment processing fee

Producer's commission

Affiliate commission

Co-producer's commission

Discount coupon

Subscription status

Transaction code generated by the external payment method

Order date (in YYYY-MM-DD T HH:MM:SS Z)

Purchase release date (in YYYY-MM-DD T HH:MM:SS Z)

Data do pedido (em DD/MM/AAAA)

Data da liberação da compra (em DD/MM/AAAA)

Bank slip: Link to file

Bank slip: Barcode

Coin

Original value

Currency description (R$, €, US$)

Producer: Name

Producer: Document

Producer: Legal Nature

Origin of the currency used to pay for the purchase

Total purchase amount

Warranty expiration date (in YYYY-MM-DD T HH:MM:SS Z)

Product support email

Type of recipient

Number of e-tickets

Number of plots

Type of payment for the offer (e.g. cash payment, multiple payments, etc.)

Valor em que a comissão será paga.

Product: SCK

Order Bump

Status da venda

Taxa utilizada no momento da conversão

Trigger
Hotmart

Refunding request

When a refund request is made on Hotmart

Product: Code

Product: Name

Offer: Code

Offer: Price

Affiliate: Code

Affiliate: Name

Buyer: Email

Buyer: Full name

Buyer: First name

Buyer: Last name

Buyer: Document (number)

Buyer: Type of Document (CPF, CNPJ, etc.)

Buyer: telephone area code (registration)

Buyer: Phone number (registration)

Buyer: Phone area code (checkout)

Buyer: Phone number (checkout)

Buyer: Address

Comprador: Endereço (checkout)

Buyer: Address number

Comprador: Número do endereço (checkout)

Buyer: Country

Comprador: País (checkout)

Buyer: Neighborhood

Comprador: Bairro (checkout)

Buyer: Add address

Comprador: Complemento do endereço (checkout)

Comprador: Complemento do endereço (checkout)

Buyer: City

Comprador: Cidade (checkout)

Buyer: State

Comprador: Estado (checkout)

Buyer: Zip Code

Comprador: CEP (checkout)

Transaction code

Payment method

Payment method (bank slip, credit card, etc.)

Hotkey

Subscription plan name

Subscriber code

Recurrence period

Payment period in which the subscriber is

Intermediation and payment processing fees

Producer's commission

Affiliate commission

Co-producer's commission

Discount coupon

Subscription status

Transaction code generated by the external payment method

Order date (in YYYY-MM-DD T HH:MM:SS Z)

Purchase release date (in YYYY-MM-DD T HH:MM:SS Z)

Data do pedido (em DD/MM/AAAA)

Data da liberação da compra (em DD/MM/AAAA)

Bank slip: Link to file

Bank slip: Barcode

Coin

Original value

Currency description (R$, €, US$)

Producer: Name

Producer: Document

Producer: Legal Nature

Origin of the currency used to pay for the purchase

Total purchase amount

Warranty expiration date (in YYYY-MM-DD T HH:MM:SS Z)

Product support email

Type of recipient

Number of e-tickets

Number of plots

Type of payment for the offer (e.g. cash payment, multiple payments, etc.)

Valor em que a comissão será paga.

Product: SCK

Order Bump

Status da venda

Taxa utilizada no momento da conversão

Trigger
Hotmart

Abandoned Cart

For each abandoned cart on Hotmart

Product's name

Buyer: Full name

Buyer: Email

Buyer: Telephone

Trigger
Hotmart

Completed purchase

For each completed sale on Hotmart

Product: Code

Product: Name

Offer: Code

Offer: Price

Affiliate: Code

Affiliate: Name

Buyer: Email

Buyer: Full name

Buyer: First name

Buyer: Last name

Buyer: Document (number)

Buyer: Document type

Buyer: telephone area code (registration)

Buyer: Phone number (registration)

Buyer: Phone area code (checkout)

Buyer: Phone number (checkout)

Buyer: Address

Comprador: Endereço (checkout)

Buyer: Address number

Comprador: Número do endereço (checkout)

Buyer: Country

Comprador: País (checkout)

Buyer: Neighborhood

Comprador: Bairro (checkout)

Buyer: Add address

Comprador: Complemento do endereço do checkout

Comprador: Complemento do endereço (checkout)

Buyer: City

Comprador: Cidade (checkout)

Buyer: State

Comprador: Estado (checkout)

Buyer: Zip Code

Comprador: CEP (checkout)

Transaction code

Payment method

Payment method (bank slip, credit card, etc.)

Hotkey

Subscription plan name

Subscriber code

Recurrence period

Payment period in which the subscriber is

Intermediation and payment processing fees

Producer's commission

Affiliate commission

Co-producer's commission

Discount coupon

Subscription status

Transaction code generated by the external payment method

Order date (in YYYY-MM-DD T HH:MM:SS Z)

Purchase release date (in YYYY-MM-DD T HH:MM:SS Z)

Data do pedido (em DD/MM/AAAA)

Data da liberação da compra (em DD/MM/AAAA)

Bank slip: Link to file

Bank slip: Barcode

Coin

Original value

Currency description (R$, €, US$)

Producer: Name

Producer: Document

Producer: Legal Nature

Origin of the currency used to pay for the purchase

Total purchase amount

Warranty expiration date (in YYYY-MM-DD T HH:MM:SS Z)

Product support email

Type of recipient

Number of e-tickets

Number of plots

Type of payment for the offer (e.g. cash payment, multiple payments, etc.)

Amount at which the commission will be paid.

Product: SCK

Order Bump

Status da venda

Taxa utilizada no momento da conversão

Trigger
Hotmart

Created sale

For each created sale on Hotmart

Product: Code

Product: Name

Offer: Code

Offer: Type of payment (e.g. PAYMENT_UNIQUE)

Purchase price

Affiliate: Code

Affiliate: Name

Buyer: Code

Buyer: Email

Buyer: Full name

Buyer: Document (number)

Buyer: Type of Document (CPF, CNPJ, etc.)

Buyer: phone area code

Buyer: Phone number

Buyer: Address

Buyer: Address number

Buyer: Country

Buyer: Neighborhood

Buyer: Add address

Buyer: City

Buyer: State

Buyer: Zip Code

Transaction code

Payment method

Payment method (bank slip, credit card, etc.)

Recurrence period

Nature of Sale

Sales commission amount

Order date (in YYYY-MM-DD T HH:MM:SS Z)

Purchase release date (in YYYY-MM-DD T HH:MM:SS Z)

Currency used for purchase

Total purchase amount

Number of plots

Trigger
Hotmart

Cancelled subscription

When a subscription is cancelled on Hotmart

Subscription code

Subscriber: Code

Cancellation date

Subscriber: Name

Subscriber: Email

Current amount of the charged recurrence

Product: Name

Plan: Subscription plan name

How it works

How to integrate with Hotmart

1. Trigger Hotmart Approved purchase, Cancelled sale, Completed purchase, Expired purchase
2. Action Target app Perform an action…
How to use Hotmart on Pluga

Boost Hotmart in your workflow

With Pluga, you connect Hotmart to one (or more!) apps to build anything from the simplest integration to the most advanced flows, with several layers of logic.

  • Basic 1

    Pick the source app and the trigger

    Choose which app starts the automation and which event works as the trigger. For example, "For each approved sale on Hotmart".

  • Basic 2

    Set the destinations and the actions

    Select the apps that make up the flow with Hotmart and what Pluga should run automatically at each step.

  • Basic 3

    Map the information

    Point out, visually, which data from the source app should fill in each field of the destination action.

  • Intermediate

    Only move forward when it makes sense

    Set "AND" or "OR" conditions so the automation only runs in the cases that matter

  • Intermediate

    Pause the flow for as long as you need

    Set the automation to wait minutes, hours or days and resume the next action on its own

    Explore
  • Intermediate

    Standardize data across apps

    Adjust dates, numbers and characters to the format the next app expects to receive

    Explore
  • Advanced

    Send data in several directions

    Route each piece of data down the right path within a single flow, according to specific conditions

    Explore
  • Advanced

    Add a code block

    Run JavaScript or Python in the middle of the automation to transform data before the next step

    Explore
  • Advanced

    Create loops

    Take lists of items, go through each row and run the same action for every one of them

    Explore
  • Advanced

    Use generative AI

    Send data to an AI assistant or agent and use the response in the next step

    Explore
  • Advanced

    Connect to (almost) any app

    Send and receive data through a dedicated URL, and connect to apps that are not integrated with Pluga

    Explore
  • Advanced

    Requests to external APIs

    Query or send data to any external API inside your automation

    Explore
Hotmart

Hotmart

Product Info

Connect Hotmart to 133+ apps with Pluga and turn your work into a productive machine. Grant student access the moment they buy, keep your student base up to date and send every sale to your CRM, your finance app and your spreadsheets — without tracking order by order.

See more integrations with product info Visit Hotmart

Frequently Asked Questions

Everything you need to know to get started with Hotmart on Pluga.

  • With Pluga, you can connect the app Hotmart with over 133 other software platforms and automate various business processes and tasks. Just follow these steps:


    • 1. Log in or sign up (for free) at Pluga and click on “Create Automation”;
    • 2. Select the source app and trigger;
    • 3. Connect the app;
    • 4. Select the destination app and action;
    • 5. Connect the app account;
    • 6. Make the necessary adjustments, specifying which data will be sent from one app to another.

  • At Pluga, you can create up to 3 automations with the free plan. Additionally, you have the option to try all features for 7 days at no cost to create automations between Hotmart and other apps.

    We also offer three other plans, with prices ranging from $17 to $71 per month, which include premium automations and features, as well as a higher volume of events and automations. For companies with specific needs, we have the Enterprise plan, designed to offer customized solutions beyond the resources available in other plans.

    Check out Pluga's pricing page for more details.

  • The number of automations between Hotmart and other apps on Pluga will depend on the chosen plan.

  • No. Pluga is an intuitive platform that allows the creation of automations between Hotmart and other apps without any technical knowledge required.

  • Automating Hotmart with other apps allows you to boost various activities (such as marketing, sales, customer service, and internal communication) and eliminate potential human errors.

  • No, Pluga is not affiliated with or created by Hotmart. Generally, Pluga accesses the documentation provided by Hotmart and independently develops the available integrations. Any mentions of Pluga on the Hotmart website are strictly voluntary collaborations. Pluga remains solely responsible for the maintenance and support of its automation services.