Start in minutes

Ready-made templates with Facebook Lead Ads

Pre-configured flows with Facebook Lead Ads, ready to activate in a few clicks.

All automations with Facebook Lead Ads

Trusted by over 10.000 amazing companies

🏆 Top 3 use cases

How do companies use Facebook Lead Ads?

Popular, smart ways to use Facebook Lead Ads every day

  • With every change in your database (a new contact, a move down the funnel, a lead becoming a customer), the ad audience updates itself on the platform. Segmentation keeps up with the real operation and paid media always reaches the right people.

  • Every day, the ad platform is queried for spend and performance data. The information goes to a central spreadsheet or dashboard and results from every campaign arrive together, ready for analysis, with no manual export.

  • With every ad submission, the responsible team gets a notification by chat, email or the right channel, so the first contact happens while the interest is still fresh.

Possibilities with Facebook Lead Ads on Pluga

Available triggers with Facebook Lead Ads

The trigger is the event on Facebook Lead Ads that automatically starts the flow on Pluga, firing one or more actions.

Trigger

New response to an ad

For each response on a Facebook Lead Ads advertisement

Lead ID

ad_id

ad_name

adset_id

adset_name

campaign_id

campaign_name

is_organic

platform

form_id

form_name

Creation date/time in ISO format (YYYY-MM-DDTHH:mm:ssZ)

Lead creation date/time in 'DD/MM/YY HH:MM:SS' format

Lead creation date/time in 'MM/DD/YYYY HH:MM:SS' format

Retailer item ID

How it works

How to integrate with Facebook Lead Ads

1. Trigger Facebook Lead Ads New response to an ad
2. Intermediate action Target app Perform an action…
3. Action Target app Perform an action…
How to use Facebook Lead Ads on Pluga

Boost Facebook Lead Ads in your workflow

With Pluga, you connect Facebook Lead Ads to one (or more!) apps to build anything from the simplest integration to the most advanced flows, with several layers of logic.

  • Basic 1

    Pick the source app and the trigger

    Choose which app starts the automation and which event works as the trigger. For example, "For each response on a Facebook Lead Ads advertisement".

  • Basic 2

    Set the destinations and the actions

    Select the apps that make up the flow with Facebook Lead Ads and what Pluga should run automatically at each step.

  • Basic 3

    Map the information

    Point out, visually, which data from the source app should fill in each field of the destination action.

  • Intermediate

    Only move forward when it makes sense

    Set "AND" or "OR" conditions so the automation only runs in the cases that matter

  • Intermediate

    Pause the flow for as long as you need

    Set the automation to wait minutes, hours or days and resume the next action on its own

  • Intermediate

    Standardize data across apps

    Adjust dates, numbers and characters to the format the next app expects to receive

  • Advanced

    Send data in several directions

    Route each piece of data down the right path within a single flow, according to specific conditions

  • Advanced

    Add a code block

    Run JavaScript or Python in the middle of the automation to transform data before the next step

  • Advanced

    Create loops

    Take lists of items, go through each row and run the same action for every one of them

  • Advanced

    Use generative AI

    Send data to an AI assistant or agent and use the response in the next step

  • Advanced

    Connect to (almost) any app

    Send and receive data through a dedicated URL, and connect to apps that are not integrated with Pluga

  • Advanced

    Requests to external APIs

    Query or send data to any external API inside your automation

Facebook Lead Ads

Ads analytics

Connect Facebook Lead Ads to 133+ apps with Pluga and turn your work into a productive machine. Collect your campaign data, send every new lead straight to your CRM and keep your custom audiences continuously fed. From the first click to the completed signup, all automated.

Frequently Asked Questions

Everything you need to know to get started with Facebook Lead Ads on Pluga.

  • With Pluga, every response to a Facebook Lead Ads ad automatically becomes a lead or opportunity in apps like RD Station Marketing, RD Station CRM, Pipedrive, Kommo, Agendor, HubSpot and others. You choose the page, the form and the fields you want to map.

  • Yes. For the automation to work, the account authorizing Pluga needs admin permission (or full access) on the Facebook page that holds the ad form. This is a Meta requirement for accessing leads through the API.

  • Leads usually show up in the destination app within 15 minutes of the form being submitted. That drastically cuts the time to first response, one of the biggest conversion factors in lead ads campaigns.

  • While setting up the automation, you can choose to distribute new leads evenly among all the sales reps in your CRM or within a specific group.

  • Yes. You can create parallel automations: one sends the lead to RD Station Marketing (nurturing), another to RD Station CRM or Pipedrive (sales), another to Google Sheets (backup). All fired by the same trigger.

  • No. Pluga sets this integration up in a few minutes, with no code. If you already use Zapier or n8n, Pluga is usually faster to configure and offers Portuguese support with pricing in reais.

  • Yes. Pluga uses the official Facebook Lead Ads API with OAuth authentication, and all data travels securely in line with Meta's policies.