Quick answer
Great to start fast: the largest catalog of integrations, plus filters and formatters that don't consume tasks.
To see the whole flow: a cheaper entry plan — but credits multiply fast in flows with loops.
Tip: if your flows are short and loop-free, the cost tends to be similar. It's the iterators that make Make's bill spike.
Zapier vs Make: comparison table
See the 10 criteria comparing the tools side by side.
| Criterion | Zapier | Make |
|---|---|---|
| Hosting model | Cloud only | Cloud only |
| Free plan | 100 tasks/month | 1,000 credits/month |
| Entry paid plan | US$ 19.99/mo (annual) | US$ 9/mo (annual) |
| Pricing model | Per task (each action) | Per credit (each module) |
| Number of integrations | 9,000+ native | 3,000+ native |
| Portuguese interface | English only | Partial (BR materials) |
| Portuguese support | English | English |
| Native BR apps | Yes | Yes |
| Learning curve | Low | Medium |
| Open-source | No | No |
Is your team non-technical and your apps Brazilian? Maybe neither one is the best option.
Meet PlugaWhat are Zapier and Make?
Zapier and Make (formerly Integromat) are platforms that enable the automation of processes and manual tasks with little or no code. One focuses on a more intuitive interface for building automation flows; the other makes it easier to visualize complete flows with its builder. But the differences between the two go beyond how the integrations are made.
Zapier and Make are automation platforms aimed at the global market, so they bill in dollars. If your reality can't absorb dollar costs and surprises in credit consumption, one alternative is Pluga: an integration platform focused on the Brazilian ecosystem, with robust solutions from the most basic integration to the most advanced use case, with Portuguese-language support and pricing in reais.
Meet Pluga →Strengths and limitations of Zapier and Make
Strengths
- +Over 9,000 integrations.
- +Simpler, more direct interface for linear automations.
- +Filters and formatters don't consume tasks.
Limitations
- −Very restricted free plan (100 tasks, only 2 steps).
- −Limited technical customization.
- −Interface and support in English only.
Strengths
- +Visual block-based interface.
- +More generous free plan (1,000 credits).
- +Detailed execution history.
Limitations
- −Loops and iterators can burn credits very fast.
- −Main interface in English (support and docs).
- −No self-hosted version.
When to use each one
Use Zapier when…
- •You need direct automations with many available integrations.
- •Your flows have conditional logic (filters) that don't consume tasks.
- •The 9,000+ integrations catalog is needed.
Use Make when…
- •Flows are visually complex and need to be mapped clearly.
- •The free plan covers the amount of credits you intend to use.
- •Credit volume is predictable (without many loops or iterators).
Use another alternative when…
- •Your team is not technical and needs Portuguese-language support.
- •Your tools are Brazilian (Conta Azul, RD Station, PipeRun, PagSeguro…).
- •You want billing in reais and a free plan with no time limit.
